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Marketing, Recruitment and Conversion Officer

Glasgow Caledonian University

Location: London
Salary: £34,304 to £39,739 plus £4,334 London Weighting
Hours: Full Time
Contract Type: Permanent
Placed On: 29th September 2021
Closes: 17th October 2021
Job Ref: GCU01040

This full time/open ended opportunity will be based at GCU London and includes an additional London Weighting Payment of £4,334 per annum

Glasgow Caledonian University is a vibrant, multi-cultural and modern university in the centre of Glasgow, and is placed amongst the top 70 universities globally (THE Impact rankings, 2021).  Our welcoming community of 20,000 students, from more than 100 countries, enjoy a wide range of award-winning support services and state of the art facilities across each of our campuses in Glasgow, London and New York.  Our University mission - with its commitment to the Common Good and core values of integrity, creativity, responsibility and confidence - is integral to everything we do.

GCU London is the London-based postgraduate campus of Glasgow Caledonian University. GCU London is now looking to appoint an enthusiastic and experienced Marketing, Recruitment and Conversion Officer to help us continue to grow our international student community, within the framework of the University's international strategy.

The Marketing, Recruitment and Conversion Officer will lead on the development of innovative global marketing campaigns and student recruitment initiatives. This includes specialised aspects such as digital and direct marketing, social media and PR and communications campaigns.

This role will be key in targeting segmented audiences with relevant content during the customer journey for both prospective students and applicants in UK and international markets and will contribute to the campus’ work in building the University’s global brand.

The successful candidate will be educated to degree level (or equivalent) and will possess relevant experience of working in student recruitment, sales or in a marketing environment, ideally in a similar HE setting, and will demonstrate strong service delivery experience. The ability to exercise initiative and show a high degree of responsibility is a prerequisite of the role.

If you share our passion for internationalisation and creating learning opportunities for the Common Good and enjoy working in a fast paced and results orientated environment, we would love to hear from you.

You can apply for this role through the Glasgow Caledonian University Vacancies page.

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