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CRM Communications Officer

UCL - Vice President External Engagement

Location: London, Hybrid
Salary: £35,630 to £41,005
Hours: Full Time
Contract Type: Fixed-Term/Contract
Placed On: 14th October 2024
Closes: 20th October 2024
Job Ref: B23-00100

About us

UCL is a radically different university. Founded in 1826 in the heart of London, we were the first university in England to welcome students of any religion and the first to welcome women to university education. Today UCL has over 40,000 students and 13,000 staff and is one of the world’s top 10 universities. The Vice-President External Engagement (VPEE) team delivers communications and marketing activity for UCL, working to ensure UCL’s public prominence, reputation and influence reflects the university’s excellence in knowledge creation, education, and innovation.

The department of the Vice President External Engagement coordinates UCL’s engagement with a range of audiences, raising the university’s profile and influence, and managing its reputation. It promotes the public value of UCL’s research and partnerships to the future of Britain and globally. It is a service-driven function made up of communications and marketing professionals who deliver sector-leading media relations, public affairs, institutional communications, brand and integrated marketing, student recruitment, and events.

About the role

This exciting role will put you at the heart of a team working to communicate UCL’s degree courses to prospective students. As a CRM professional with an eye for detail and an enthusiasm for understanding audience needs, you will be responsible for supporting the implementation of the organisation’s email marketing communications and campaigns to prospective students, working with internal stakeholders to get the most out of the organisation’s new CRM platform and improve our recruitment and conversion strategies.

About you

We’re looking for someone with experience working on B2B/C, CRM programmes, demonstrating the ability to plan towards campaigns, test programmes and implement full CRM activities, previous experience of managing CRM campaigns targeted to segmented audiences, working with internal and external stakeholders and to have a combination of analytical skills, curiosity and a strong interest in higher education.

This post is a fixed term post until 31 July 2026 covering an internal secondment and is available to start immediately.

What we offer

As well as the exciting opportunities this role presents, we also offer some great benefits some of which are below:

  • 41 Days holiday (27 days annual leave 8 bank holiday and 6 closure days)
  • Additional 5 days’ annual leave purchase scheme
  • Defined benefit career average revalued earnings pension scheme (CARE)
  • Cycle to work scheme and season ticket loan
  • Immigration loan
  • Relocation scheme for certain posts
  • On-Site nursery
  • On-site gym
  • Enhanced maternity, paternity and adoption pay
  • Employee assistance programme: Staff Support Service
  • Discounted medical insurance

Visit https://www.ucl.ac.uk/work-at-ucl/rewards-and-benefits to find out more.

Our commitment to Equality, Diversity and Inclusion

As London’s Global University, we know diversity fosters creativity and innovation, and we want our community to represent the diversity of the world’s talent. We are committed to equality of opportunity, to being fair and inclusive, and to being a place where we all belong.

We therefore particularly encourage applications from candidates who are likely to be underrepresented in UCL’s workforce.

These include people from Black, Asian and ethnic minority backgrounds; disabled people; LGBTQI+ people; and for our Grade 9 and 10 roles, women.

We value your feedback on the quality of our adverts. If you have a comment to make about the overall quality of this advert, or its categorisation then please send us your feedback
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