PhD Studentship - Data Driven Innovation to Reduce Water Consumption at Home

Cranfield University

Interview Day: w/c 28th May.

Start Date: as soon as possible

Eligibility: UK, EU

Duration of award: 3 years


Academic Supervisor: Dr Mariale Moreno – Lecturer in Data Driven Innovation

Industrial Supervisor: Ghislain Juvanon – Programme Manager

Sponsored by EPSRC and Anglian Water, this studentship will provide a bursary of up to of up to £14,296 p.a. in stipends* (tax free) plus fees for three years.

This PhD involves designing an in-home modular hardware and software integrated system. It will be based on a sensor test-kit, formed of different selected sensors to reduce water consumption at home. This will be achieved through capturing and sharing data via a cloud-base system. The data will be further analysed to be integrated in an app as a feedback mechanism for Anglian Water customers and relevant stakeholders.

This is a highly novel project, where the focus is on investigating methods of data capture and sharing that will inform the design of the integrated system, through a combination of statistical and qualitative data analysis of user interactions in the home. Furthermore, it will be extremely exposed to industrial best practice as the student will have the opportunity to work closely with Anglian Water and receive mentorship from them.

This project will involve developing an in-home integrated system to set the water utility sector as a major player for smart-home technologies to reduce resource consumption at home. The PhD candidate will contribute to investigate opportunities of using existing technologies to reduce water consumption by influencing consumer behaviour. At the same time, the PhD candidate will source meaningful data that could inform the co-development of an integrated feedback system that could enhance water saving potentials at home and mitigate possible rebound effects.

The results of the project will have significant impact answering key questions surrounding water demand in the UK, by providing an integrated system that could help to reduce water consumption at home. The student will have access to the latest prototyping facilities offered by the Centre for Competitive Design (C4D) at Cranfield University, as well to access to cutting edge training and mentorship from Anglian Water and Cranfield. The student will be based at Cranfield University, in the Centre for Competitive Creative Design, but will be working in close collaboration with Anglian Water. He/she will need to present their research findings regularly to the project team.

Entry requirements:

First or second class UK honours degree or equivalent in a related discipline, such as computer science, data analytics, design and/or engineering. The ideal candidate should have some experience in front end and back end design including different programming languages and visual tools, as well as industrial service delivery. The candidate should also have an interest on qualitative and ethnographic research. The candidate should be self-motivated, have good communication skills, with an interest for industrial research in the topics of data-driven innovation.


* Applicants must be a UK/EU national.

How to apply:

For further information please contact: Dr. Mariale Moreno, E:, T: (0) 1234 750111 Ext: 2140

To apply please complete the online application form

For further information contact us today:
T: 44 (0)1234 758082

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South East England