Location: | Coventry, Warwick |
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Salary: | £29,605 to £32,982 per annum |
Hours: | Full Time |
Contract Type: | Permanent |
Placed On: | 23rd May 2024 |
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Closes: | 20th June 2024 |
Job Ref: | 107902-0524 |
About the Role
For informal queries, please email Lauren Harris (Marketing Officer - Digital) at lauren.harris@wbs.ac.uk.
We are recruiting for a Digital Communications Executive (Social Media) to develop and implement thumb-stopping campaigns and content that supports student recruitment and experience and raises the profile of our brand, campus and research.
Responsible for the day-to-day management of WBS social media channels and content, working across a variety of social media platforms including Instagram, TikTok, Facebook, LinkedIn and X.
The post holder will work as an expert advising the WBS marketing team and ambassadors, to create and implement compelling content and deliver organic and paid social media tactical plans to support student recruitment, raise the profile of the WBS brand, campus and our research impact.
They will provide analytics, guidelines and insight to enable Warwick Business School to continuously improve and work with programme marketing teams on creating blog, podcast and email content where required.
About You
If you are creative, passionate about social media, online trends and creating compelling content this is the role for you! You’ll meet and build relationships with staff and students from our diverse community of changemakers.
Sourcing and creating content and analysing, testing, evolving and improving digital campaigns to attract and engage are essential parts of these newly created roles.
The successful candidate will schedule content, monitor, respond to interactions, drive positive sentiment and amplify content to build followers and engagement. They will also recruit and work closely with student ambassadors and content creators and facilitate takeovers of social channels.
A key part of the role is delivering and optimising paid media plans in conjunction with our media buying agency, so experience in this area is highly desired.
The post holder must have digital marketing/social media experience having worked in either an integrated marketing function or agency previously.
They will have excellent planning, communication, organisational and evaluation skills as well as lots of ideas about what content works well online. The varied nature of this role means the post holder must have the ability to work on multiple projects simultaneously. The ability to write well, with accuracy and attention to detail is also essential.
Does this sound like you? If so, we’d love to hear from you!
CLOSING DATE: Thursday 20 June 2024 at 11.45 pm
Full details of the duties and selection criteria for this role can be found in the vacancy advert on the University of Warwick's jobs pages. You will be routed to this when you click on the Apply button.
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