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Lecturer in Advertising (Part-time)

Boston University Study Abroad London

Location: London
Salary: A competitive fee is paid per course taught
Hours: Part Time
Contract Type: Fixed-Term/Contract
Placed On: 3rd June 2024
Closes: 7th July 2024

Role Outline

Boston University Study Abroad London is seeking a lecturer to teach a popular elective course in Advertising Strategy as part of our Fall 2024 London Internship Programme for American study abroad students.

Starting on mid-October, teaching is for 9 weeks on Mondays (AM or PM slots) or Fridays (AM slots) amounting to 40 classroom contact hours in total, plus final exam coverage for the course, which concludes on Thursday 12th December.

Elective B classes are taught on Mondays or Fridays. Monday classes are scheduled for 14th, 21st, and 28th October; 4th, 11th, 18th, and 25th November; 2nd, 3rd and 9th December. Alternatively, Friday classes are scheduled for 18th and 25th October; 1st, 8th, 15th, 22nd, and 29th November; 5th, 6th and 10th December. The final exam is scheduled for 12th December. Additionally, 11th December is reserved as a contingency teaching day, to be utilised if any lectures cannot be delivered as planned during the academic calendar.

This is a temporary appointment with the potential to be renewed.

See https://www.bu.edu/abroad/programs/london-internship-advertising-marketing/ for details on BU Study Abroad London.

Advertising Strategy

This class will introduce advanced advertising and media theory, focussing on the role of advertising and its integration within contemporary marketing communications. It will define the advertising management process, the importance of creativity, messages, media, and measurement. Finally, it will present and apply the planning, development and evaluation of advertising campaigns and examine the functions of advertising agencies with a focus on the importance of communication skills when producing an agency pitch deck for a client.

Required Skills

The successful candidate will be a highly competent lecturer, possessing both significant professional experience and teaching expertise in Advertising. They will hold a minimum of a Master’s degree, preferably a PhD, in a relevant discipline. Applicants should demonstrate excellent cross-cultural communication skills and experience in teaching undergraduate students, preferably including American & international students.

To apply, please send your CV with a covering letter via the 'Apply' button above, tel: 020 7244 6255. Your letter must explain concisely your suitability for the role in terms of your teaching expertise and industry experience.

Review of applications will begin immediately, with a closing date of Sunday 7th July. Initial interviews are expected to be held from the week commencing Monday 15th July. Candidates must have the unrestricted right to work in the UK.

Boston University is an affirmative action/equal opportunity employer, committed to increasing the diversity of our faculty. Members of under-represented groups are encouraged to apply.

Job Location

South Kensington, London, UK.

Salary: A competitive fee is paid per course taught.

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