CRM Marketing Officer

Company description:

We are a world class research-intensive university. We deliver teaching and learning of the highest quality. We play a leading role in economic, social and cultural development of the North East of England. Attracting and retaining high-calibre people is fundamental to our continued success.

The Role

We have an exciting opportunity for an experienced CRM Marketing Officer to come and work with us to deliver highly impactful sector-leading CRM support to all markets, supporting data driven decisions from regular analysis and testing.

Working closely with colleagues across the University, you will support the marketing and recruitment activity through planning, developing and delivering engaging targeted CRM campaigns.

You will be required to maintain a high level of knowledge and expertise in relation to student recruitment and CRM best practices, remaining up to date with the latest marketing and communications development, including the use of new technologies.

This role is integral to the central CRM team, requiring a high level of attention to detail. Experience of developing, implementing and evaluating CRM marketing campaigns, preferably in a higher education context, is essential for this role, along with experience of utilising CRM systems such as Hubspot, Microsoft Dynamics (Customer Insights – Journeys).

If you would like an informal, confidential chat about the role, please contact dean.carroll@newcastle.ac.uk

To apply, please complete an online application and upload a CV and cover letter. Your cover letter is a supporting statement, and you should outline how you meet the essential criteria of the role and evidence this with examples. Interviews to be held on 26th November 2026. 

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