Senior Marketing Executive

University of Reading - Marketing & Communications, Henley Business School

Henley Business School, the UK's first business school, has an opportunity for an experienced marketing professional to join its recruitment marketing team to drive the marketing and promotion of Executive Education within Henley Business School.

The purpose of this busy full-time role is to support recruitment onto Henley's Executive Education programmes through effective lead generation, raise awareness of Henley's Executive Education offer to key audiences, build brand by communicating the Henley Way as a key differentiator, and enhance Henley's reputation.

This role will provide essential support for the Marketing Manager responsible for Executive Education programmes, plus colleagues within Executive Education. The main responsibilities of this role will revolve around the effective planning and implementation of integrated marketing and communications solutions in key areas including:

  • Email marketing.
  • Media planning.
  • Social Media marketing.
  • Content creation.
  • Publications and PR.
  • Reporting.

You will be an experienced email marketer with proven experience of delivering effective email marketing campaigns and implementing digital marketing solutions. You will be target driven and highly proactive with a hunger for success. You will have first class communication and customer service skills and the ability to engage stakeholders across the Business School. Previous experience of marketing within a business school environment or within the Executive Education Sector would be advantage, though is not essential.

For full details of this exciting opportunity please refer to the job description and person specifications.

Informal Contact Details
Contact role: Head of Recruitment
Contact name: Chris Rice
Contact phone: +44 (0)118 378 5726
Contact email: chris.rice@henley.ac.uk

Alternative Informal Contact Details
Contact role: Marketing Manager
Contact name: Mary McAuley
Contact phone: +44 (0)1491 414 540
Contact email: m.mcauley@henley.ac.uk

The University is committed to having a diverse and inclusive workforce and we welcome applications for job-share, part-time and flexible working arrangements which will be considered in line with business needs.

Applications from job seekers who require sponsorship to work in the UK are welcome and will be considered alongside all other applications. However, non-EEA candidates who do not already have permission to work in the UK should note that this role is not recognised as a graduate level job by the UK Border Agency and the Tier 2 sponsorship route is not available for non-graduate level occupations. There is further information about this on the UK Visas and Immigration Website.

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