Applicant Engagement Officer (Maternity Cover)

Help to make us THE choice, not just one of five …

As an Applicant Engagement Officer, you will take a lead role in creating and delivering a wide variety of conversion initiatives aimed at engaging with current applicants to the University across foundation, pre-sessional, undergraduate and postgraduate levels of study with a particular focus on undergraduate and foundation levels. These initiatives will form a key part of the University’s applicant engagement activities which aim to deliver advice, guidance and information about study programmes, facilities, opportunities and experience of studying at the University of Reading through a variety of activities in order to encourage offer holders to enrol at the University (including but not limited to Visit Days, calling campaigns, online content, email communication, electronic documentation and social media).

You will develop, commission & co-ordinate the timely delivery of applicant engagement activities primarily for the University’s undergraduate applicants and in doing so, showcasing the facilities, opportunities and experience of studying at the University of Reading to encourage offer holders to go on to enrol at the University.

This role, which is offered on a fixed-term basis until March 2024, will support the work of the Global Recruitment and Admissions team through contributing to the ongoing development of our multi-faceted conversion campaigns whilst also acquiring an understanding of admissions processes, procedures and policies to on occasion support wider recruitment and admissions work within the function.

You will have a demonstrable interest in admissions and recruitment to higher education, engaging with prospective students, project management, customer service, events set up and co-ordination and copy writing.

You will have:

• Knowledge of the student applicant journey at a Higher Education institution, ideally within the UK
• The willingness and ability to work effectively and accurately under pressure and to tight deadlines
• The ability to engage with colleagues and applicants clearly, persuasively and with confidence
• A positive approach and a desire to find workable solutions to issues
• An understanding of marketing principles and/or university admissions processes
• Experience of generating content for the web ideally with knowledge of content management systems
• Experience of developing marketing communications across a range of media including email, direct mail and social media
• Experience of events management with a particular focus on set up and communications as well as gathering post event feedback.

Interview date: 27 February 2023

Informal contact details
Contact role: Applicant Engagement Officer
Contact name: Charlotte Jex 
Contact phone:0118 378 4788
Contact email: c.v.jex@reading.ac.uk

Alternative informal contact details
Contact role: Senior Applicant Engagement Manager
Contact name: Beth Reed
Contact phone:0118 378 3898
Contact email: e.reed@reading.ac.uk

Applications from job seekers who require sponsorship to work in the UK are welcome and will be considered alongside all other applications. By reference to the applicable SOC code for this role, sponsorship may be possible under the Skilled Worker Route. Applicants should ensure that they are able to meet the points requirement under the PBS. There is further information about this on the UK Visas and Immigration Website.

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