Head of Agent and Incentive Management

Our Mission

Coventry University Group is a global education group with a mission of Creating Better Futures. Driven by our passion and belief that through education, equity, and innovation, our students, people, and communities are empowered to transform their lives and the world around them. Our people are the key to our success, and each role within the group plays a crucial role in shaping the world around us. 

CU Recruitment and Admissions Limited (part of the Coventry University Group) provides outstanding customer service, support, and engagement to future graduates across the globe from their very first point of enquiry to Coventry University Group through to their graduation while proactively supporting them at every step along the way.

The Role

To lead a dedicated function which ensures our agent commission framework and student incentive offer (scholarships/discounts etc.) are continuously developed and effectively managed to help achieve ambitious sales targets.

To develop our agent network through effective account management and to ensure our agents are legally and regulatory compliant with the BUILA Agent Quality Framework (AQF).

To monitor and analyse agent commission and scholarship performance, and subsequently create/implement subsequent strategic decisions which enhance our return on investment even further.

Our Successful Candidate

We’re seeking a strategic, data-informed leader with a strong background in international or business account management.  You’ll have a proven ability to lead high-performing teams and deliver exceptional B2B and B2C customer experiences. 

You will: 

• Set clear strategic direction, responding to compliance and customer needs to help achieve ambitious sales targets
• Use data and insight to drive improvements, optimising processing at every touchpoint and enhance all B2B and B2C customer interactions. 
• Lead and support your staff through peak recruitment periods, ensuring high-quality service and operational excellence. 
• Collaborate effectively with other teams including Global and UK Recruitment, Sales Enablement, and Sponsorship Compliance and Quality Assurance.   

If you're driven by making a meaningful impact, passionate about B2B and B2C customer experiences and ready to shape the future of agent and incentive management, we’d love to hear from you. 

We are looking for a passionate, results-driven candidate. Comfortable using spreadsheets and CRM/processing systems such as Salesforce, you will have significant experience in analysing all types of data and subsequently translating this into deliverable objectives. You will also be skilled in implementing objectives which lead to improved metrics.

The Benefits

As a staff member of CU Recruitment and Admissions Limited, you will have access to a wide range of industry leading rewards and benefits which includes: 

• Excellent Employers Pension Contribution 
• 30 days Annual leave plus Bank Holidays 
• New Holiday Purchase Scheme 
• BUPA Cash Plan 
• 50% off Tuition Fee’s for staff dependants 
• CU Reward Scheme – Discounts across a range of High Street/ Online Retailers 
• Cycle To work scheme 

Our Culture

As a global Education Group, equality, diversity, and inclusion are embedded within the fabric of our organisation and are a key focus of our core values. We harness the power and potential of the diverse cultures, backgrounds, abilities, and experiences of our students, colleagues, and partners to create opportunities for all.

Closing date: Thursday 14 August 2025.

Please apply by selecting the Apply button, above.