Social Media Manager

About the role

We are seeking a creative, strategic, and highly motivated Social Media Manager to join our Marketing team within the School of Management. This is an exciting opportunity to lead the development and execution of our social media strategy, working collaboratively across the University to strengthen our reputation and deepen audience engagement.

You will play a key role in shaping our social media presence, ensuring our channels reflect the School’s brand and values, and align with the wider University’s communications strategy.

You will lead the planning, creation and delivery of content across our social media channels, using your expertise to:

• Enhance the School’s external reputation
• Drive meaningful user engagement and foster vibrant online communities
• Translate academic research into accessible, impactful content
• Support student recruitment and international marketing campaigns
• Stay ahead of emerging trends and innovations to develop emotionally engaging content tailored to our diverse audiences, for example https://www.instagram.com/p/DKkQh8dsx3q/ 

You will collaborate closely with the University’s Strategic Communications, Campaigns, and Social Media team to ensure our messaging is aligned, consistent, and effectively amplified across all platforms..

About you

You will be an experienced social media professional with a strong understanding of digital communications and audience engagement. You will bring:

• A good first degree or equivalent professional experience
• Proven experience in managing and planning social media campaigns
• Deep knowledge of social media platforms and their strategic use
• Experience in sourcing, creating and publishing content aligned with brand guidelines
• Strong analytical skills and experience in reporting on performance metrics
• Proficiency in tools such as Canva, Lnk.Bio, and Sprout Social
• Excellent written and verbal communication skills

You will be confident working with a wide range of stakeholders including academic colleagues, students, alumni and professional services teams. Your creativity and insight will help us stand out in a competitive global education market.

Further information

This is a part-time role (three days per week), offered on a fixed-term basis for 11 months from February 2026 to cover maternity leave.

For an informal discussion about the role, please contact Beth Longville at brl25@bath.ac.uk or Rayner Simpson rjs71:bath.ac.uk; ; however, please ensure that you submit your application via the University's website.

We consider ourselves to be a university where difference is celebrated, respected and encouraged. We have an excellent international reputation with staff from over 60 different nations and have made a positive commitment towards gender equality and intersectionality receiving a Silver Athena SWAN award. We truly believe that diversity of experience, perspectives, and backgrounds will lead to a better environment for our employees and students and encourage applications from all genders, backgrounds, and communities, particularly from under-represented groups, and value the positive impact that will have on the university. We are committed to maintaining a safe and secure environment for our students, staff, and community by reinforcing our Safer Recruitment commitment.

We're very proud to be a signatory of the Armed Forces Covenant. an accredited Disability Confident Leader; autism friendly university, committed to building disability confidence and supporting disabled staff. 

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