Marketing Business Partner

Closing date: 23:59 Wednesday 7th January 2026

Due to the complexity of the Skilled Worker Visa route and eligibility criteria, applicants requiring sponsorship are recommended to check their eligibility on the Home Office website.

We are looking for a values-driven individual join our team as a Marketing Business Partner.

2026 is the University of Reading’s Centenary Year. A home to innovation, the University pushes academic boundaries and leads social change, both locally and internationally.

Our four guiding principles form the foundation of our strategy:

• a genuine love of learning
• creating new knowledge
• embracing and celebrating diversity of people and ideas
• and caring for our environment.

The University of Reading is ranked in the top 30 UK universities in the world and among the top 200 universities globally.

We are proud of our leadership in climate and environmental sustainability - in 2025 we were awarded Sustainable University of the Year in The Times and The Sunday Times Good University Guide.

Our award-winning green campuses are at the heart of our university community, providing world-class facilities alongside a sustainably-conscious backdrop of nature. In 2025, our Whiteknights campus received its 15th Green Flag Award in a row, and we are considered one of Britain's top green spaces.

Our 2020–2026 Strategic Plan commits us to transforming lives and improving the future of our planet.

As part of this mission, our External Relations Directorate plays a vital role in delivering integrated marketing, recruitment, global engagement, and communications strategies. We are now seeking a Marketing Business Partner to join our Brand and Marketing team and help drive student recruitment success across key academic Schools.

About the Role

As a Marketing Business Partner, you will:

• Lead the planning and delivery of strategic student recruitment marketing plans for multiple Schools, covering UK and international markets.
• Provide expert, data-driven marketing advice to inform recruitment targets, portfolio reviews, and reputation-building initiatives.
• Act as a trusted ‘critical friend’ to academic colleagues, embedding yourself within their teams and shaping marketing activity.
• Ensure all campaigns and content align with the University’s brand and strategic ambitions.
• Oversee the development of compelling, brand-aligned messaging and work with creative and content specialists to deliver impactful campaigns.
• Evaluate marketing activity to demonstrate ROI and drive continuous improvement.

You will also play an active role in major University events such as Open Days and Clearing, and lead special projects to improve best practice and efficiency.

About You

We’re looking for someone who:

• Has proven experience in strategic marketing planning, ideally within higher education or a complex organisation.
• Is confident using data and insights to inform decisions and measure impact.
• Can build strong relationships and influence senior stakeholders.
• Understands the full marketing mix, including digital, content, and campaign management.
• Is collaborative, proactive, and able to manage multiple priorities.

Why Join Us?

• Be part of a globally recognised university committed to sustainability and innovation.
• Work in a dynamic, supportive team environment with opportunities for professional development.
• Enjoy a competitive salary and excellent benefits, including generous holiday entitlement and pension scheme.

Ready to make an impact?

Apply now and help us shape the future of student recruitment at the University of Reading.

Contact Simon Pride, Marketing Business Partner s.pride@reading.ac.uk

Alternative Contact Fi Blair, Director of External Relations f.blair@reading.ac.uk

Interviews TBC

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