Senior Faculty Marketing Manager (FSE)

About ARU:

ARU is a global university transforming lives through innovative, inclusive and entrepreneurial education and research. ARU holds a Gold award for the quality of its education, awarded through the Teaching Excellence Framework (TEF).

ARU’s research institutes and four faculties bridge scientific, technical and creative fields. We deliver impactful research which tackles pressing issues and makes a real difference to our communities. Our academic excellence has been recognised by the UK’s Higher Education funding bodies, with 16 of our research areas assessed as world leading. We are the largest provider of Nursing, Midwifery, Health and Social Care students in the East of England, and we are also among the UK’s leading universities for degree apprenticeship provision, working with hundreds of employers across the UK.

About the Role:

The Senior Faculty Marketing Manager for the Faculty of Science and Engineering (FSE) is responsible for developing, implementing and evaluating FSE’s marketing, recruitment, outreach and communications plans to achieve recruitment targets and strengthen the Faculty external profile.

They’ll be the trusted Marketing advisor for the Faculty and have in-depth knowledge of the Faculty’s education portfolio and research activity. They’ll build effective relationships with key stakeholders including the academic and student community and alumni.

They’ll be responsible for developing and implementing integrated Faculty marketing, recruitment and applicant conversion plans, including CRM communications, working with internal stakeholders (e.g., Marketing, International office and Faculty colleagues), to drive student applications and achieve recruitment targets.

The successful candidate will have a Degree with professional experience in delivering successful marketing campaigns and communications plans in a complex educational stakeholder environment.

They should have experience in delivering effective cross channel marketing and CRM campaigns including offline, digital, and social media to generate leads, nurture and convert prospective future students to ARU.

They’ll be proficient in using datasets to review marketing performance, creating dashboards to measure and report on KPIS and evaluate new markets and products.

Informal enquiries can be made to Alison Parker, Director of Marketing, Communications and Recruitment, at ali.parker@aru.ac.uk

We have an agile working culture and offer an extensive range of benefits including generous holiday entitlement, occupational pension schemes, training and development opportunities, travel to work scheme and a competitive relocation package. Visit our benefits page for full details.

We are committed to safeguarding and promoting welfare of our staff and students and expect all staff and volunteers to share this commitment. Applicants should be aware that ARU will carry out online searches as part of the due diligence on short listed candidates.

We value diversity at ARU and welcome applications from all sections of the community.

We have a responsibility to ensure that all employees are eligible to live and work in the UK and will conduct Right to Work checks in line with UKVI’s Right to Work policy and our own institutional policy. Furthermore, we must note:

• Applicants applying from outside the UK: At this time, ARU is unable to sponsor applicants applying from overseas for a Worker Route visa.
• Applicants already in the UK: ARU is unable to offer Worker Route visa sponsorship to applicants whose salary does not meet our minimum sponsorship threshold, which aligns with roles at Grade 6 and above.

Committed to being inclusive and open to discuss flexible working.

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