CRM Officer

This post is full time and permanent, working 35 hours per week

As part of the Marketing team, reporting the CRM Manager, you’ll be working within our CRM Team alongside one other CRM Officer to deliver a range of marketing activity via our CRM (Azorus) to support student recruitment.

The role involves delivering marketing activity from the CRM including sending tailored, engaging and impactful emails to prospective students, setting up events and forms in the CRM and producing reports on CRM activity.

To succeed in the role you will have excellent experience of using a CRM (or similar system), as well as experience of email marketing including best practice, delivering campaigns and reporting on analytics. You will be technically minded with excellent attention to detail, with a good knowledge of data management and GDPR, and advanced excel skills. You’ll need to be a communicative and collaborative team player, with a drive to continuously learn and improve, as well as good problem-solver. As part of the Marketing Team you will help out at open days as required.

You will collaborate with the Marketing Team made up of 30 colleagues who work in outreach, campaigns, events, design and college marketing to support undergraduate and postgraduate student recruitment projects.

We have a Smart Working Policy in the team that allows for significant hybrid working. Most of our communication and collaboration is now conducted online, via MS Teams, but we also have a central London office (near Oxford Street) that we share with colleagues from both our wider Global Recruitment, Admissions, Marketing and Communications department, as well as other Professional Services departments.

If you’d like an informal discussion about the role, you’re welcome to contact:
Susan Lightfoot, CRM Manager s.lightfoot@westminster.ac.uk

To apply for this vacancy please click 'Apply' above. Further information can be found in the job description and person specification, which can be accessed through this link too.

At the University of Westminster, diversity, inclusion and equality of opportunity are at the core of how we engage with students, colleagues, applicants, visitors and all our stakeholders.

We are fully committed to enabling a supportive and safe learning and working environment which is equitable, diverse and inclusive, is based on mutual respect and trust, and in which harassment and discrimination are neither tolerated nor acceptable.

The University has adopted Smart Working principles to support and further our Equality, Diversity and Inclusion aims of being an inclusive, collaborative and flexible employer. Further details of Smart Working can be discussed at interview stage.

Closing date: midnight on 09 April 2024

Interviews are likely to be held on: 23 April 2024

Administrative contact (for queries only): Recruitment@westminster.ac.uk

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