Product & Market Insight Officer

Do you have a passion for market insight and data-driven decision-making? Are you ready to shape the future of student recruitment and academic portfolio development? Join us as a Product and Market Insight Officer at the University of Sheffield.

We’re looking for a motivated and curious individual to bring high-quality market analysis and insight into everything we do in student recruitment, marketing and admissions. If you enjoy working collaboratively, interpreting data and influencing decision-making with evidence, this role is for you.

What will you be doing?
As part of our friendly and high-performing Product and Market Research team, you’ll:

• Design and deliver surveys and evaluation activity across key recruitment and marketing campaigns.
• Interpret data and market intelligence to draw out trends in enquirer, applicant and offer-holder behaviour.
• Support the delivery of our portfolio development process, ensuring our programmes respond to market demand.
• Present evidence and clear recommendations to stakeholders, helping shape processes and improve outcomes for prospective students.
• Use innovative approaches to gather insights and highlight emerging sector trends.

This is a great opportunity to influence the future of our student offer by applying research and data skills in a purposeful, supportive environment.

You’ll be a great fit if you:

• Have experience designing and analysing surveys and evaluations.
• Are confident working with data, spotting trends, and communicating findings clearly.
• Know your way around Excel (ideally at an advanced level) and enjoy using evidence to influence decisions.
• Can manage a busy workload and collaborate with people across teams and disciplines.
• Have excellent communication skills and can present insights in a clear, engaging way.

An understanding of academic product development processes or experience in higher education would be a bonus, but we’re open to applicants from a range of sectors and backgrounds.

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