Web and Social Media Manager

Are you passionate about digital innovation and eager to shape the online presence of a prestigious institution? We are seeking a Web and Social Media Manager to join Birkbeck, University of London, to lead the team responsible for our web and social media content for the next year ahead. 

This role is pivotal in driving student recruitment and enhancing Birkbeck's reputation through strategic management of our website and social media channels. It is offered on a fixed-term, maternity cover contract at full-time for 35 hours a week, with one day a week in the office, and a salary of £51,713 per year. 

As Web and Social Media Manager you’ll be responsible for our web content and social media channels so they support our work in recruiting thousands of students annually and boost our reputation as a global leader in teaching and research. You will:

• Oversee the architecture, functionality and content of Birkbeck's website as well as our social channels, and graphic design work.
• Develop and implement strategies to enhance user engagement and drive student recruitment.
• Manage a team of eight, including Web Product Manager, Social Media Officer and Content Editors. 
• Ensure digital content meets accessibility standards and is optimised for SEO.
• Collaborate with senior management to align web strategies with University's goals.

The ideal Web and Social Media Manager will have:

• Extensive experience managing websites in complex organisations and working with a broad range of staff to ensure they meet user and organisational needs.
• Strong knowledge of CMS, HTML, SEO, and digital content marketing.
• Experience of commissioning, creating, producing and advising on copy, video, photography and infographics.
• Experienced people manager with proven ability to lead and manage a team. 
• Excellent organisation and project management skills, and the ability to lead and develop a content management strategy.

If you have experience as a Digital Marketing Manager, Social Media Strategist, Online Content Manager, Web Development Lead, or Digital Communications Manager, this Web and Social Media Manager role could be the perfect fit for you.

If you are a strategic thinker with a passion for digital content and a track record of successful web management, join us at Birkbeck to help shape the future of our online presence.

Salary and benefits: £51,713 rising to £60,858 per annum, Grade 8 of the College's London Pay Scale which includes a consolidated Weighting Allowance that applies only to staff whose normal contractual place of work is in the London area.

Benefits of working at Birkbeck: a competitive salary and pension scheme, 31 days paid leave, flexible, hybrid working arrangements, generous benefits in the HE sector, and being located in the heart of Bloomsbury, Euston, London.

Contract: Fixed-term Maternity cover contract. Full-time (35 hours a week). Flexible and hybrid with at least one day a week on site (Tuesday). Please submit a CV and personal statement for consideration. 

Closing date: Monday 29 September 2025;

Interview Date: Wednesday 15 October 2025. 

Enquiries: If you would like to know more about the role, please contact Ollie Berman, Deputy Director of Communications by email to o.berman@bbk.ac.uk

If you have difficulty using the recruitment portal, please contact jobs@bbk.ac.uk providing your name and the job reference number of the position. While we are happy to respond to all informal enquiries, only formal applications through the online system will be considered. 

We welcome applicants from all sections of the community.

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