International Marketing Officer

Founded in 1894, City, University of London is a global university focused on business, practice and the professions and with an enviable central London location.

City attracts around 20,000 students (over 40% at postgraduate level), from more than 150 countries and staff from over 75 countries.

In the last decade City has almost tripled the proportion of its total academic staff producing world-leading or internationally excellent research. During this period City has made significant investments in its academic staff, its estate and its infrastructure and continues to work towards realising its vision of being a leading global university.

Background

This role sits with the Marketing and Student Recruitment team within the Marketing and External Relations Department. We are responsible for planning and delivering City’s undergraduate and postgraduate marketing and student recruitment activities in the UK and overseas. This role is part of the International and Postgraduate Marketing team, who are responsible for promoting City and its postgraduate course portfolio in the UK and international markets to increase student leads, applications and enrolments.

Responsibilities

You will contribute to City’s marketing activities with a focus on international markets and in support of the International Student Recruitment team. The role entails working on marketing and communication activities, including email marketing, content creation, CRM, advertising, research and insights, recruitment events promotion and web-content. You will collaborate with staff across the University, with responsibility to implement targeted campaigns for both overseas prospective students and applicants.

Person Specification

You will have experience of working in a Higher Education marketing role with robust knowledge of the sector, student journey and digital trends. Experience of working on marketing and communications activities is required, especially email marketing, content creation, multi-channels campaigns, and managing end to end projects. The role requires excellent organisation, communication and interpersonal skills. You will be a team player with the ability to also work independently, with excellent copywriting and proofreading skills and a great eye for detail.

Additional Information

City offers a sector-leading salary, pension scheme and benefits including a comprehensive package of staff training and development.

Closing date: 3rd December 2023 at 11:59pm.

Interviews are scheduled between Wednesday 13 and Friday 15 December 2023.

As part of the selection process, shortlisted candidates will be asked to take a written test following the interview.

Where hybrid working can be accommodated, specific arrangements will be agreed with the successful candidate before their start date. Regardless of where colleagues are working, City, University of London’s premises will be their primary and contractual place of work.

City, University of London is committed to promoting equality, diversity and inclusion in all its activities, processes, and culture for our whole community, including staff, students and visitors.

We welcome applications regardless of age, caring responsibilities, disability, gender identity, gender reassignment, marital status, nationality, pregnancy, race and ethnic origin, religion and belief, sex, sexual orientation and socio-economic background.

City operates a guaranteed interview scheme for disabled applicants.

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